Jim leads the World Bank's global corporate online & social media efforts including content strategy, innovation, rapid response, and campaigns in Arabic, Chinese, English, French, and Spanish. Before working for the World Bank, Rosenberg managed outreach for CGAP's mobile phone banking/microfinance program, where he facilitated a culture of external engagement through media relations, blogging, social networking and live events. He was also a radio journalist for WAMU-FM, "Marketplace," and the Australian Broadcasting Corporation. He holds a master's in Journalism from Columbia University in New York City, where today he serves as a member of the Alumni Board.