As the lead planner on major agency accounts, Carrie's job is to make sure that work is based on breakthrough insight, solid strategy and creative and integrated execution. From the IRS to Gillette, major food brands to public health, she helps bring to life the unique benefits of our clients' services and products.

As a Practice Leader, Carrie also work closely with other senior staff on major office- and company-wide initiatives, ensuring that the business is run smartly, that they are investing properly in staff development, and that Porter Novelli remains ahead of its competitors in the work they do and the results it brings to their clients.