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From blown out sneakers to enterprise level technical support, social media is changing the way customers feel about corporations. Are you engaging your users in a way that Delights them?
How do you know?
Your customers are out there talking about you. Sometimes they say nice things. Sometimes they are not so nice. You need a plan to join the conversation, take your lumps and do the work that will make them want to work for you.
Join Matt Stephenson in a peer to peer session talking about the role of social media in delighting your customers and turning detractors into promoters.