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Monday, May 6 • 2:30pm - 3:00pm
Amplifying Your Value Proposition through Impactful Marketing Communications

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It’s a fact: Industry leaders build strong customer relationships by understanding their customers’ needs and delivering insights, resources and unique solutions to help them grow their business.  Learn from former Coca-Cola Vice President, Industry Communications, Ira Gleser how an effective B2B communications and industry engagement strategy, and well-executed integrated communications plan, can help to achieve and sustain a “valued business partner” position for your company. 

avatar for Ira Gleser

Ira Gleser

Vice President of Industry Communications, Coca-Cola
An accomplished marketing and communications professional with extensive experience in consumer packaged goods, brand strategy and activation, and client management, along with a broad perspective gained from working in marketing management and leadership roles in the beverage, food... Read More →

Monday May 6, 2013 2:30pm - 3:00pm EDT
The Hamilton LIVE - Main Stage

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